Ezoic

Ezoic was founded in 2010 by Dwayne Lafleur, the former CEO of the first Facebook advertising network, Cubics. During his time at Cubics, Dwayne realized that many publishers were trying to solve the wrong problems.

Dwayne recognized that user experience (UX) and ad earnings were directly correlated – if publishers could provide visitors with better experiences, they could also earn more revenue. Ezoic was born out of this idea and grew into an end-to-end platform for publishers.

Ezoic is a profitable company backed by Balderton Capital, the largest investor in the European Union. The company was granted Google’s Business Innovation Award in 2016 for its impact on publisher revenue.

Ezoic (ee-zo-ic) is a Google award-winning platform for publishers. It was inspired by the idea that with the growing complexity of the digital ecosystem, many publishers struggle to make critical decisions. With so many competing priorities and goals to balance, publishers needed an objective way to optimize, streamline, and balance all the elements that make digital publishers successful.

Founder Dwayne Lafleur designed the earliest version of Ezoic with the understanding that the amount of testing and learning needed to truly optimize a website’s full potential was outside the ability of a single human or even a massive team of humans. Today, Ezoic is an innovative industry leader in machine learning, helping its platform users manage and automate the tests and adjustments needed to maximize a site’s true potential.

Ezoic is headquartered in North County, San Diego, CA, with offices in San Francisco, London, and Newcastle, U.K. Ezoic is the preferred solution of thousands of popular websites and large media brands that send well over 1.6 billion visitors per month through the Ezoic technology.